Nekuwedzera kuri kuramba kuchiwedzera kwekuvakwa kwezvivakwa zveChina, kudiwa kwemichina yekuvaka kwakaramba kuchiwedzera mumakore gumi apfuura.China yave musika mukuru pasi rose wemichina yekuvaka nemidziyo, uye kutengesa uye varidzi vemidziyo iri pekutanga pasirese.Zvinoenderana nehuwandu hweChina Construction Machinery Industry Association, pakupera kwa2017, huwandu hwezvigadzirwa zvemichina yekuvaka muChina hwaive hunosvika 6.9 miriyoni kusvika 7.47 miriyoni zvikamu, izvo zvichiri kuwedzera.Iyo yekuvandudza curve inoratidzwa muFigure 1 (yakaverengerwa nehuwandu hwepakati)
Mufananidzo 1: Michina yekuvaka yeChina uye zvigadzirwa zvekushandisa (10000 zvikamu)
Mumakore achangopfuura, musika wekutengesa midziyo wanga wakasimba zvakanyanya, izvo zvave kuita kuti vagadziri vemidziyo nevamiririri kazhinji vatarise kutengesa uye kushoma pane masevhisi, uye vanonzwa kuti zvakaoma kuita mari kubva kumabasa ekugadzirisa.Panguva imwecheteyo, vagadziri vemhando vanongobvumira vamiririri kubata muzvikamu zvepakutanga, uye havabvumidzwe kuita bhizinesi rezvikamu zvefekitari, izvo zvinounzawo yakanakisa mikana yekusimudzira kune zvikamu zvezvitoro.Vashandi vanongopa vatengi sarudzo yezvikamu zvepakutanga, zvinoreva kuti havana sarudzo.Kudzikira kwemusika kunoita kuti vashandisi vasatsungiririke pazvikamu zvekutanga zvemutengo wepamusoro.Vanowedzera vashandisi vanotanga kushandisa zvikamu zve-sub-factory, uye vanopfuura 80% yevashandisi Kutenga zvikamu zvekuwedzera mushure menguva yewaranti yapera, "Made in China" inoita kuti zvikamu zvemumba zvinotsigira mafekitari zvinomera sehowa mushure mekunaya kwemvura, kunaka kunowedzera. uye yakavimbika, uye mutengo uri kudzika nekudzika, izvo zvinopawo mukana wakakura wekusimudzira wezvikamu zvezvitoro.Zvinogona kutaurwa kuti ndiko kuvandudzwa kwezvikamu zvechikamu uye chitoro chemidziyo chakabatsira vatengi vazhinji kuburikidza nenguva yakaoma yeindasitiri.
Kubata kukuru kwemidziyo kwakaunza mazana emabhiriyoni ezvikamu uye masevhisi kumusika unotevera.Vagadziri nevamiririri vakaona kukosha kweiyo aftermarket.Kuvandudzwa kweInternet kwakaunzawo mikana mitsva kumusika unotevera.Mapuratifomu eInternet ari kubudawo rimwe mushure meimwe, uye kukwikwidza mumashure memusika kuchave kwakanyanya, izvo zvese zvichaunza matambudziko matsva mukuvandudzwa kwezvitoro zvemidziyo.Nderipi remangwana rezvitoro zvemidziyo?Vazhinji varidzi vezvitoro zvemidziyo vane kusahadzika pamusoro peizvi.Munyori anoedza kutaura pamusoro pemaonero ake kubva pamativi matatu.
1. Zvitoro zvezvikamu zvinofanirwa kusimudzira munzira yemhando uye yemhando yepamusoro
Kana mumwe munhu akataura nezvechitoro, mumwe munhu anochibatanidza ne "amai uye pop shopu" uye "zvikamu zvekunyepedzera".Ichokwadi kuti zvitoro zvakawanda zvezvishandiso zvakagadzira mumhando yezvitoro zvaamai-uye-pop, uye mhando yezvikamu zvavakatanga kushanda yakanga isingavimbike, asi iyo yakanga yatova karenda yekare.
Mufananidzo 2: Shanduko mune zvigadzirwa zvechitoro chemidziyo
Zvitoro zvemazuva ano zvezvikamu zvinoshanda zvakanyanya uye zvakanyanya zvemukati uye zvekunze zvikamu zvemhando (Mufananidzo 2).Unhu uye mutengo wezvigadzirwa zvinogona kusangana nezvinodiwa nevatengi pamatanho akasiyana.Zvikamu zvakawanda zvinofananidzwa nezvikamu zvepakutanga, asi mitengo inokwikwidza..Zvitoro zvezvikamu uye vamiririri vane mhando dzakasiyana.Vaparadzi vane zvakasiyana-siyana zvekushandisa, uye kune zviuru zvemhando dzezvikamu.Nekudaro, zvitoro zvezvikamu zvinongoshanda mashoma emhando yezvigadzirwa zvinoenderana nemabhenefiti avo, uye kune chete gumi nemaviri emhando dzezvikamu.Zvibereko zvechigadzirwa, mabheji mabhenefiti, Multi-brand uye mutengo kuchinjika zvinobvumira zvitoro zvezvishandiso kuti zvisangane nezvinodiwa nevatengi, uye chiyero chemasheya chakakwira;panguva imwecheteyo, zvitoro zvakawanda zvezvishandiso zviri mumugwagwa we accessories kana muguta re electromechanical.Zviri nyore kupa vatengi ne-imwe-stop sevhisi kusangana nezvinodiwa zvakasiyana zvevashandisi zvezvikamu.
Mune ramangwana, zvitoro zvezvishandiso uye masangano ezvishandiso anofanirwa kusimudzira mabhureki avo nesimba, kuitira kuti zvitoro zvezvishandiso zvikwanise kudhirowa mutsara wakajeka nenhengo dzenhema uye dzakashoreka, kuitira kuti uwane kuvimba kwevatengi vakawanda uye kuhwina chikamu chikuru chemusika.Sangano remidziyo rinofanirwawo kutsigira manejimendi akatendeseka uye kubvisa musika wezvikamu zvemanyepo, izvo zvinongokanganisa mukurumbira wechitoro chemidziyo.Guangzhou ndiyo nzvimbo yekugovera yemusika weChina wekuvaka michina yezvikamu."Guangzhou ndiyo midziyo yenyika, uye midziyo yeGuangzhou ndiyo Pearl Village."Gore rega rega, makumi emabhiriyoni ezvishandiso anotengeswa kubva kuGuangzhou kuenda kunzvimbo dzese dzenyika, uye kunyange kutengeswa kune ese epasirese.Musika weGuangzhou spare parts musika waita bhizinesi kadhi remusika weChina wekuvaka maspare parts market.Mhedzisiro yemhando iyi inotsamira pamhando uye nekudhura-kushanda kwezvikamu, izvo zvakakosha kudzidza kubva kune zvakasara muzvitoro mune mamwe mapurovhinzi.
2. Zvitoro zvezvikamu zvinoda shanduko yedhijitari uye kusimudzira manejimendi
Munyori akadzidza uye akaenzanisa data repamusoro makumi mashanu ekugadzira michina munyika, uye akawana mamwe anonakidza mhedzisiro: kubva 2012 kusvika 2016, China yaive pamusoro makumi mashanu, uye zviyero zvechiyero zvakaita sehuwandu hwemakambani ari parondedzero, yakazara. midziyo, vashandi vese uye kutengesa Shangjun iri pakati pevatatu vepamusoro, asi iri pakati pevatatu vepasi maererano nezviratidzo zvekushanda senge per capita kutengesa, purofiti uye kudzoka pazvinhu!Izvi zvinenge zvakafanana nemamiriro ezvinhu emakambani eChinese muFortune 500 muna 2018: makambani e120 eChina akapinda pamusoro pe500 pasi rose, achiisa pamusoro pehuwandu uye chiyero chemakambani ari pachirongwa, asi pasi pezvinyorwa maererano. purofiti, kudzoka pakutengesa uye kudzoka pane equity inoderera gore negore.Kukwikwidza kwebhizinesi kunonyanya kuratidzwa mukubudirira kwekushanda.Mushure mekunge bhizinesi rapfuura nguva yekukurumidza kusimudzira, kana rikasateerera nekuvandudza mashandiro aro ekushanda, zvakaoma kuenda mberi nekuvimba chete nebudiriro yakakura, tisingataure nezvechitoro chezana ramakore., Zvitoro zvemichina yekuvaka zviri kutarisana nematambudziko akadai.
Munguva yakapfuura, chitoro chezvikamu chaitsausa bhizinesi rezvikamu zvevamiririri vazhinji, zvichibatsira vashandisi kuderedza mari yekugadzirisa.Mumakwikwi nevamiririri, chitoro chezvikamu zvakaratidza zvakanakira mutengo wekuita uye kuchinjika.Nekudaro, kunyangwe zvitoro zvakawanda zvezvikamu zviri kuita zvakanaka, manejimendi azvo akadzokera kumashure.Kuchengeta mabhuku uye kuchengetedzwa zvisina tsarukano kwezvinhu hakuzove nemhedzisiro yakawanda kana chiyero chiri chidiki..Kana data yekuverenga ichidikanwa, inogona kunge isingawanikwe, uye kunyangwe iyo data yakawanikwa, iko kurongeka kwakashata.Iko hakuna yemagetsi inventory data, uye yega yega yega inofanirwa kuvharwa kwemazuva akati wandei.Iwe unofanirwa kuziva kuti kambani yakakura seWalmart haina kumbobvira yakavharwa kuti itange!Chiyero chekutungamira ndicho kiyi.Kuburikidza nehurongwa hwakadai seSAP, maakaunti uye zvinhu zvenyama zvinogona kuchengetwa zvinoenderana nguva dzese.
Zvitoro zvakawanda zvezvikamu zvichiri kushandisa pepa pepa manejimendi, kushaya iyo invoicing system uye data remagetsi, uye chete zvichibva pane zvemagetsi data tinogona kuwana nzwisiso yezvinodiwa nevatengi, migodhi yevatengi inodiwa inogona kutibatsira nemazvo musika, uye kushandiswa kwedata hombe kunogonawo Kubatsira. chitoro chemidziyo chinoronga kuti chii, rini, uye kuti yakawanda sei kuchengetedza.Semuyenzaniso, kana zvikamu zvinotengeswa zveajenti kana chitoro chezvishandiso zvinongoverengera makumi maviri neshanu muzana ezvese, kushandiswa kwedata hombe kunogona kuderedza huwandu hwezvinhu ne70%.Scientific inventory management inovandudza zvakanyanya mwero wekushandiswa kwemari uye kudzoka pakudyara.Rate.Naizvozvo, chitoro chezvikamu chinoda shanduko yedhijitari uye kusimudzira manejimendi, uye danho rekutanga mukushandurwa iEDI (Electronic Data Interchange), kuitira kuti sahwira agare achiziva nezvekushanda kwechitoro chezvikamu, maakaundi anogamuchirwa, mutengo wekutengesa uye kubuda kwemari..Hapana chimwe cheizvi chaizogoneka pasina ruzivo rwemagetsi.
Parizvino, kunyange hazvo zvitoro zvakawanda zvichiri kuita mari, purofiti yazvo iri kudzikira.Mabhosi mazhinji haanzwisise manejimendi ezvimedu zvezvipo, izvo zvinotungamira mukuwedzera kwehuwandu hwehuwandu, kuderera kwehuwandu hwekuchinja, uye kuderera kwepurofiti.Mari yakawanda yakawanikwa nechitoro chezvishandiso yakashanduka kuita dura ndokuiisa mudura.Kurebesa kwenguva yekuvhiya, ndiko kukura kweusimbe hwekuverenga.Kukukurwa kwepurofiti yechitoro chemidziyo gore negore.Nhanho yekukura kukuru kweindasitiri yasvika kumagumo.Kuramba uchishanda maererano nemuenzaniso wepakutanga kunogona kusaita mari.Mune ramangwana, manejimendi akakwenenzverwa anodiwa kuti uwane mibairo yepamusoro ine mari shoma.
Semuridzi wechitoro chekuwedzera, iwe unofanirwa kugara wakatarisa pane yako hesiti nekuti mari yako iripo!Saka edza kupindura mibvunzo inotevera: Yakakwira zvakadii huwandu hwezvinhu zviri mudura rako?Chii chinonzi ROI yezvishandiso?Yakakwira zvakadii maspare parts inventory turnover rate?Ndeupi wezvinyorwa zvako wakanaka uye ndeupi wakashata?Yakawanda sei inventory yako yeusimbe?Ndeapi marudzi ezvikamu zvekukurumidza, zvepakati uye zvishoma zvishoma zviri mudura?Ndeapi maitiro ako akasiyana ezvinyorwa zvemhando dzakasiyana dzezvikamu?Unoziva here kudhura kwazvinoita kutakura maspare parts inventory?Kana iwe usingakwanise kupindura iyi mibvunzo chaizvo, iwe unogadzirisa sei yako hesiti?
3. Zvitoro zvemidziyo zvinoda kumbundira Indaneti kuti uwane vatengi vakawanda
Nekuvandudzwa kweInternet, Indaneti Yezvinhu uye data hombe, iyo Internet modhi ine hunyanzvi hwepamusoro uye mutengo wakanaka mukubatanidza vatengi.Muchiitiko ichi, zvitoro zvezvishandiso zvinodawo kushandura kuInternet.Kunyangwe iwe uchinetseka kuti iyo Internet inogona kuba vatengi vako uye kuderedza purofiti yezvishandiso, haugone kumisa kusimudzira kweInternet mapuratifomu.Hazvirambiki kuti akawanda ekutora vatengi uye ekushambadzira mhando dzeInternet anogona zvakare kudzidzwa uye kushandiswa nezvitoro zvezvishandiso, izvo zvichatibatsira kuwana vatengi vakawanda.Tinofanira kuona kuti kudiwa kwezvikamu nemasevhisi kunoda kuenderana nenguva.Hapana mugadziri kana Internet chikuva anogona kuzvimiririra kuvaka yakadaro warehousing, logistics uye kugovera network kuzadzisa zvinodiwa nevatengi.Mhinduro chete ndeyekubatanidza, vatengi, Technicians (backpackers), zvitoro zvekugadzirisa, zvitoro zvezvikamu, vamiririri uye vatengesi vezvikamu vanoumba muchina wekuvaka zvikamu zvekugovana chikuva.Vatengi vanogona kuwana mativi avo anodiwa nekukurumidza kuburikidza nenharembozha chero kupi, uye zvikamu zvechitoro chiri padyo naye zvinova iye mutengesi.Iyo Internet haisi yekumisikidza monopoly, asi kupa kukosha, kuita kuti zvive nyore kune vashandisi, uye kubvumira zvitoro zvezvishandiso kuwedzera bhizinesi ravo uye kuwana vatengi vakawanda.Iyi ndiyo "Internet modhi" yeramangwana accessories chitoro bhizinesi.
Mugodhi mukuru wemichina yekuvaka yeChina mugodhi wegoridhe uri mumusika unotevera.Kugona kwezvikamu mumusika wepashure wevacheri vega kunodarika 100 bhiriyoni.Zviuru zvevamiririri uye zvikamu zvezvitoro zvinogona kupa vatengi nekukurumidza zvikamu zvekugovera, uye zvikamu zvezvitoro zviri padyo nemusika., pedyo nemushandisi, ramangwana richiri kuvimbisa.Nekudaro, chiyero chekuchinja kwezvinhu zvezvitoro zvakawanda chingori kaviri kusvika katatu pagore, uye husimbe hwehuwandu hwehuwandu hwakakwira se30% kusvika 50%.Mune mamwe mazwi, makumi emabhiriyoni ezvinyorwa zvine husimbe akaunganidzwa mumatura evatengesi uye zvitoro zvezvikamu, izvo zvinokanganisa zvakanyanya kubuda kwavo kwemari uye purofiti uye zvinowedzera njodzi dzezvinhu.IInternet inogona kubatsira vamiririri uye zvitoro zvezvikamu kukwirisa mutengo wekutengesa uye kuvandudza kushanda zvakanaka.
Nguva yekutumira: Feb-08-2023